WeChat Marketing – A Mini-Program For China Social Media

Whether your business is looking to expand its customer base or just increase its engagement, you should consider using WeChat Marketing to your advantage. The platform limits the number of advertisements users can view on their feed each day, which makes it an excellent choice for marketing campaigns. To increase brand visibility on WeChat, brands should collaborate with a KOL,…

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Digital Marketing Courses – Keep Up-To-Date With the Latest Trends in Digital Marketing

If you’re a newbie to digital marketing and would like to learn the latest trends, a Digital Marketing Course is an excellent place to start. These courses will teach you everything you need to know about creating effective online campaigns, from email marketing to display advertising. They also cover the tools and strategies available for digital marketing. Here are the…

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How to Get the Most Out of Your Social Media Strategy

Besides posting regularly, you can use hashtags to attract a wider audience. Unlike Twitter, Instagram allows users to write up to 2,200 characters for captions. However, users can only see the first three or four lines and need to click “more” to read the rest. Thus, it is essential to place your most important content at the beginning of the…

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How to Develop a Digital Marketing Plan

Before developing a Digital Marketing plan, it is important to understand your target audience and set SMART goals. SMART goals stand for specific, measurable, achievable, relevant, and timely. Segment your target audience and know your buyer persona. Then, define a schedule for your digital communications to make sure they complement each other. After all, a successful marketing campaign isn’t about…

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How to Implement Content Marketing Into Your Business

While the term “Content Marketing” may be new, companies and individuals have been using this tactic for years. Even John Deere, the inventor of the tractor, gave away a free magazine to customers. At the time, they were unaware of its impact on their business, but they understood the core concept of Content Marketing. Here are some ways to implement…

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How to Inspire Engagement on Instagram

When you’re marketing with Instagram, choosing the best hashtags can make or break your campaign. Avoid using generic hashtags and choose industry-specific tags. Instead, use variations of your brand name. Research the top-performing hashtags to get an idea of how to use them. The more people like your posts, the more likely they will get discovered. Using a hashtag that…

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