If you are looking for the next big thing in Internet marketing, then you have probably heard about Chatbot Marketing. Chatbot is a computer program which can be programmed by marketers or other webmasters to deliver promotional messages via email. You can use it to: Send messages to friends and family for promotional offers, generate emails for sales pitches, create ads for other people’s websites, send information to people who link to your site, etc. The list goes on. It can also be used to: Make your Facebook fan page more visible, generate emails to market your product/service, participate in discussion forums, etc.
The beauty of Chatbot Marketing is that it targets not just the keywords you are using, but also what your customers are typing in when searching for something on Facebook. For example, if you are trying to sell an eBook on affiliate marketing, you would want to find specific terms related to that. These terms could be “affiliate marketing ebook” or “how to become an affiliate”, etc. In the search engine results, you will probably find various links and ads that are related to those terms. You can use this information to send these promotional emails.
This is not your ordinary email marketing strategy however. When you are using chat bots to deliver your promotional emails, you have to remember a few things. For example, the subject line has to be attractive and attention-grabbing, and the first part of the message has to be informative as well as short and to the point. The second part of the message, where you are going to promote your offer, needs to be highly qualified (there should be no subject line containing “to earn $X dollars in X minutes”). Your email has to clearly demonstrate the benefits of your product or service. It should also have a strong call to action, and the last thing you want to do is end your message with “please visit our website”.
In order for your bot to perform at its best, it should be able to detect and respond to conversations that are taking place in the same area as where it is placed. The first way to detect conversations taking place in your market space is by using the built-in Google Instant search. Just type in a keyword and then include the bot’s city of location (it may be in US, UK or Australia) in the search phrase. If there are any conversations taking place in that region, they will be displayed as a drop-down list on the Google Instant search result. This is the kind of information you want your chatbot to keep in its memory so it can take the necessary actions to convert the prospect into a buyer.
There are several other ways to identify conversations taking place in your market space. One of these is by looking at the average time that people spend on each of your pages. The more time that people spend talking, the more likely they are to be interested in the product or service you are trying to promote. Chatbot Marketing allows you to provide an interactive experience for your audience, and you can tell the chatbot what kind of experience you are looking to offer. You can include options like a free gift, a video, or even hosting an event where your audience can get together in real-time.
Of course, the most popular way to use chat Bots is by setting them up as Facebook friends. These bots can be set up to be friends with anyone who is a friend on Facebook. You can easily do this by adding a Facebook button to any page you create and then making your bot friend invite people to connect. If you don’t already have hundreds of friends, you can always use Facebook’s official application to find friends of friends. These Facebook friends will all be automatically included in your bot network, which means that anytime you have a conversation, a click of the mouse is all that it takes. Using chat bots in this manner is a great way to increase your Facebook fan base without paying for advertising.
